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Section_1_The_BBCs_Editorial_Standards.txt
1.1 Introduction The tem jogo pelo brasileir?o hojeBBC's Editorial Guidelines embody the wisdom of more than 100 years of programme making, content production and journalism. They are designed to support creativity and to help content makers weigh up risks and make difficult editorial decisions. The BBC needs the trust of its audience – and maintains that trust by the strength of its editorial decision making. The Guidelines set the editorial standards for all BBC content and also satisfy the requirements of the BBC's regulator Ofcom. The BBC's Royal Charter[1] specifies the BBC's Mission, which is to act in the public interest, serving all audiences through the provision of impartial, high-quality and distinctive output and services which inform, educate and entertain. The Royal Charter also establishes the BBC's independence from government, guarantees its editorial and creative freedom and safeguards the licence fee. The Charter sets out the BBC's Public Purposes: To provide impartial news and information to help people understand and engage with the world around them. To support learning for people of all ages. To show the most creative, highest quality and distinctive output and services. To reflect, represent and serve the diverse communities of all of the United Kingdom’s nations and regions and, in doing so, support the creative economy across the United Kingdom. To reflect the United Kingdom, its culture and values to the world. The Royal Charter and the accompanying Framework Agreement[2] establish that it is a duty of the BBC Board to set the standards for the BBC's editorial and creative output and services. The BBC must publish, review periodically and ensure the observance of guidelines designed to secure appropriate editorial standards for its UK Public Services. It must also safeguard and maintain the editorial integrity and high quality of the BBC World Service and BBC Monitoring. Producing and upholding these Editorial Guidelines fulfils those requirements. They apply to all content broadcast or published by the BBC whoever creates it and however and wherever in the world it is made or received. The Director-General, as the BBC's editor-in-chief, is ultimately responsible for its editorial content, but everybody involved in making content for the BBC must work to the standards set out in these Editorial Guidelines. All output made in accordance with these Editorial Guidelines will also meet the requirements of the BBC's regulator, Ofcom.[3] The Editorial Guidelines set out the BBC's regulatory and ethical obligations, which often go further than the law. There will be occasions when content is judged legally safe to publish or broadcast, but still raises regulatory or reputational risks for the BBC. In these circumstances the BBC seeks to behave ethically. While lawyers and the Editorial Guidelines provide advice, editorial responsibility and the final decision whether to publish or broadcast content remains with the editorial management of the BBC. Stop: Mandatory Referral: In exceptional circumstances, there may be a proposal or action that would seem inconsistent with the Editorial Guidelines. This must have very strong justification and must be discussed and agreed with the Divisional Director. Director Editorial Policy and Standards must also be consulted. if ("interactive" === "interactive") { const container = document.getElementById("componentBreakoutContainerbreakoutbox051124125350"); window.addEventListener('scroll', () =>{ const buffer = 240; const rect = container.getBoundingClientRect(); const windowHeight = window.innerHeight; // Defines if an element is not above or below the viewport and is within a buffer range above and below the middle of the viewport const isVisible = (rect.top >= 0) && (rect.bottom = windowHeight / 2 - buffer) && (rect.top + rect.height / 2 { container.classList.add('interactive-highlight-red'); if ("red" === "custom") document.getElementById("componentBreakoutContainerbreakoutbox051124125350").style.boxShadow = "inset 0 0 0 3px " }); } Deliberate breaches without referral or negligent breaches of the Guidelines of a serious nature may result in disciplinary action.
